Artificial Intelligence in Australia

User transparency

Transparency is a central feature of Australian responsible-AI policy, but its legal source and effect vary. The current Guidance for AI adoption recommends sharing essential information about AI systems and maintaining human control. The National AI Centre’s AI-generated content guidance recommends proportionate disclosure, labelling, watermarking and provenance measures. These recommendations are voluntary unless another law or instrument makes disclosure mandatory in the relevant context.

Under the Privacy Act, APP entities may need to explain personal-information handling through privacy policies and APP 5 collection notices and to facilitate access and correction. From 10 December 2026, the specific automated decision-making privacy-policy disclosures described in the Automated decision-making transparency under the Privacy Act section will apply to qualifying arrangements. The OAIC’s final implementation guidance should be checked before commencement.

For Commonwealth Government entities within scope, the responsible-use policy requires transparency statements, strategic and operational governance, use-case accountability, registers, training and impact assessment. Administrative law may also require lawful authority, procedural fairness, reasons and reviewability. The OAIC’s January 2026 Information Publication Scheme report recommends improved publication of operational information about automated decision-making by government agencies.

Last modified 20 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 28 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 16 July 2026

The Brazilian AI Strategy identifies that a key issue to be addressed is that organisations and individuals that play an active role in the AI lifecycle should commit to transparency and responsible disclosure in relation to AI systems, providing relevant and state of the art information that will promote the general understanding of AI systems, making people aware of their interactions with AI systems, allowing those affected by an AI system to understand the results produced and allowing those adversely affected by an AI system to contest its outcome (para. 5 of ‘Methodology Used’, page 6, Brazilian AI Strategy).

This emphasis on transparency and public understanding has been reinforced by recent federal initiatives, including the 2026 public consultation on the Guide to the Ethical Use of Artificial Intelligence for Brazilian Citizens, launched by the Ministry of Justice and Public Security through the National Secretariat for Digital Rights (Sedigi), which seeks to improve public awareness of AI technologies and promote their safe, informed and responsible use.

Last modified 7 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 24 July 2026

National laws specifically addressing AI have not yet passed in Canada. Bill C-34, if enacted, would require operators of regulated chatbot services to ensure that chatbots that could be mistaken for humans are clearly and prominently identified as AI systems. Operators of regulated social media services would be required to label synthetic content (including deepfakes and AI-generated material) and to label content subject to automated bot amplification.

The Voluntary Code specifies under its Transparency principle that signatories should (with varying levels of obligation, as indicated, depending on whether a signatory is either a developer or a manager of a generative AI system and if the system is available for public use or not):

  • publish information on capabilities and limitations of the system;
  • develop and implement a reliable and freely available method to detect content generated by the system, with a near-term focus on audio-visual content (e.g., watermarking);
  • publish a description of the types of training data used to develop the system, as well as measures taken to identify and mitigate risks; and
  • ensure that systems that could be mistaken for humans are clearly and prominently identified as AI systems.

Chatbot-specific obligations

Bill C-34, if enacted, would impose specific obligations on operators of ‘regulated chatbot services’. Operators would be required to implement measures adequate to mitigate the risk that users will be exposed to or communicated harmful content. Operators must also mitigate the following specifically prohibited behaviours:

  • posing as a human being in circumstances likely to lead a user to mistake the chatbot for a human;
  • posing as a medical, legal, or other licensed professional and providing advice;
  • using manipulative engagement techniques to encourage emotional attachment, leading to social withdrawal;
  • encouraging self-harm, suicide, or acts causing death or serious bodily harm; and
  • other behaviours as specified in regulations.
  • Additionally, if a user expresses suicidal ideation, an intention to self-harm, or an intention to cause death or serious bodily harm to another person, the chatbot service must immediately interrupt the interaction and direct the user to crisis intervention services. The bill specifies that the crisis service must connect the user to a human being who is available at the time the user is directed towards them—automated crisis responses alone will not suffice.

The Privacy Principles specify that organisations that develop, provide, or use generative AI technologies must be open and transparent about the collection, use, and disclosure of personal information and the potential risks to individuals’ privacy.

Last modified 24 June 2026

Article 4 of the Chilean AI Bill establishes the main principles applicable to AI systems. Article 4 d) states as follows:

Transparency and explainability

Transparency and explainability: AI systems shall be developed and used by providing adequate traceability and explainability, so that humans can clearly and accurately know and be aware that they are communicating or interacting with an AI system, in those cases where such knowledge would help them make decisions about their rights, safety or privacy, informing recipients, where appropriate, how the system has obtained its predictions or results, as well as the capabilities and limitations of such AI system.

Article 8 of the Chilean AI Bill establishes the rule of Transparency mechanisms (see the High-risk uses section).

Finally, Article 12 of the Chilean AI Bill establishes the following transparency obligation for Limited-Risk AI Systems: Providers and implementers shall try to ensure that these systems are designed and developed in such a way that the AI system, the provider itself or the user, intelligibly and in a timely manner informs such natural persons exposed to an AI system that they are interacting with an AI system, except in situations where this is obvious due to the circumstances and context of use. Article 12 was not amended by the Government indications. However, Article 11 reframes the limited-risk category by reference to the use of a system, and Article 32 would specify the transparency and security conditions and operator obligations applicable to AI systems whose use is classified as limited risk.

Last modified 2 July 2026

The GenAI Measures require service providers to employ effective measures to increase the transparency in generative AI services and to improve the accuracy and reliability of generated content, based on the types and characteristics of the services.

The Deep Synthesis Provisions require deep synthesis services providers to develop and disclose their management rules and platform conventions.

The Recommendation Algorithms Provisions specify that to comply businesses must formulate and disclose the relevant principles, purposes and key operation mechanisms for recommendation algorithm-based services. Users have the right to opt out of the algorithm recommendation services or request the service provider to provide services not targeting their personal characteristics. Service providers must provide users with a convenient option to switch off the algorithmic recommendation services. If users choose to switch off algorithmic recommendation services, the algorithmic recommendation service provider must immediately cease providing the services.

Under the AIGC Labelling Measures, AI-generated content shall be marked with explicit labels and/or implicit labels, depending on the functionality of the underlying AI services and how the AI-generated content can be used:

  • "Explicit labels" refer to "visible indicators—such as text, audio, or graphics—added to the AI-generated content or interactive interface, which can be clearly perceived by users."
  • "Implicit labels" refer to "technical markers embedded in the data of AI-generated content files, which are not easily perceived by users."

Implicit labels should be embedded in the metadata of generated content files. Explicit labels should be added to AI-generated dialogue simulating natural human interaction, synthetic voices significantly altering personal characteristics, human face images generated or altered by AI, and immersive scenes, as well as other high-risk use cases.

Last modified 7 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 24 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 22 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 8 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 21 July 2025

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 23 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 11 February 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 24 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.

Criminalization of unauthorized deepfakes in France

Please note that the French Digital Space Law criminalizes the publication of deepfakes of other persons in a way that modifies by AI their image and/or voice without their consent. An offender may face imprisonment (up to one year) and financial penalties (up to 15,000 euros). Such penalties increase when deepfakes are shared through online platforms or involve sexually explicit content.

  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.

User transparency in France

Please note that the French Digital Space Law criminalises the publication of deepfakes of other persons in a way that modifies by AI their image and/or voice without their consent. An offender may face imprisonment (up to one year) and financial penalties (up to EUR 15,000). Such penalties increase when deepfakes are shared through online platforms or involve sexually explicit content.

Please note that the French Influencer Law imposes requirements on influencers to include warnings on images that have been modified using AI. Modified images using filters or AI must include ‘retouched images’ or ‘virtual images’ labels.

In France, the CNCDH Opinion recommends extending the EU AI Act transparency obligations in order to systematically inform people when they are exposed to or required to interact with an AI system and, when they are the subject of a decision, that this decision is based in part or in full on algorithmic processing even when undertaken by private organisations (and currently in France, this information requirement related to AI decision-making only applies with respect to public bodies).

Also, the Senate Report flags multiple transparency‑adjacent issues such as: (i) the black box / explainability issue, which underpins the difficulty of understanding model reasoning, motivating transparency and interpretability requirements in policy frameworks; and (ii) deepfake watermarking/labelling, by noting however that the increasing policy push for watermarking or equivalent measures enables users to recognise synthetic media.

Last modified 20 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.

The KI-MIG does not itself impose substantive transparency obligations – these follow directly from Chapter IV of the EU AI Act – but it does add a national enforcement hook. The market surveillance authorities’ remit expressly covers the transparency obligations for providers and deployers of certain AI systems (Chapter IV of the EU AI Act) as well as the right to an explanation of individual decision-making under Article 86 of the EU AI Act. In addition, section 15(2) of the KI-MIG makes it a finable regulatory offence for a deployer of a high-risk AI system under Article 6(2) in conjunction with Annex III No. 1, 3, 4 or 5 of the EU AI Act to fail to provide an affected person with the explanation required under Article 86 of the EU AI Act, punishable by a fine of up to EUR 50,000.

Last modified 17 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.

User transparency in Greece

In addition to the transparency requirements imposed directly by the AI Act and further elaborated in the European Commission’s soft-law ‘Guidelines on the transparency obligations of providers and deployers of AI systems’, the Greek AI Act Implementation Law establishes a registration obligation for AI systems in the public sector. Before deploying an AI system, public-sector bodies must register it in a centralised registry maintained by the Special Secretariat for Artificial Intelligence and Data Governance. Registration requires detailed information, including the system's purpose, public-interest objective, categories of data processed, technical characteristics and functionalities.

Last modified 24 July 2026

Laws specifically addressing AI have not yet been introduced in Hong Kong. 

Transparency and Explainability is the first principle within the Ethical AI Framework, and is described as fundamental. It requires organisations to be able to explain the decision-making processes of the AI applications to humans in a clear and comprehensible manner.

The GenAI Guideline emphasises that AI systems shall fulfil transparency obligations (explainable AI), including regarding data sources and processing methods, and as regards personal data privacy (in accordance with Hong Kong's data protection law). Service Users should explicitly indicate whether generative AI has been involved in content generation or decision-making.

The transparency and interpretability ethical principle set out in the Guidance specifies that organisations should clearly and prominently disclose their use of AI and the relevant data privacy practices while striving to improve the interpretability of automated and AI-assisted decisions, and that transparency and interpretability are instrumental in demonstrating accountability as well as protecting individuals’ rights, freedom and interests in the use of AI. The Model Framework supplements this by stressing that an organisation's use of AI should be transparent to stakeholders, with the level of transparency varying depending on the stakeholder. It specifies: (i) clearly and prominently disclosing the use of AI systems (unless the use is obvious in the context/circumstances); (ii) providing adequate information on the purposes, benefits, limitations and effects of using AI systems in their products/services; and (iii) disclosing the results of risk assessment of the AI systems.

Last modified 3 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 24 July 2025

India currently lacks legislation specific to AI. Consequently, there is no codified framework addressing user transparency within a single regulation. However, transparency is reflected as a foundational value in the India AI Governance Guidelines (through the sutras of Trust, People First and Understandable by Design) and in certain sector-specific frameworks.

Last modified 13 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 23 July 2025

There is no horizontal AI disclosure or labelling law. However:

  • The 2023 AI Policy Paper advocates transparency about AI use, proportionate to risk and context.
  • The PPA’s draft guidance expects organisations to provide clear information to data subjects about automated processing, including material facts about purposes and effects where appropriate, consistent with existing privacy notice obligations.
  • The Financial Sector Report establishes transparency as a core pillar of AI regulation, recommending the integration of disclosure and notification requirements into existing regulatory frameworks. It distinguishes between a basic duty to notify users of AI system use and more detailed disclosure obligations regarding the system's characteristics, limitations and implications, with requirements scaled according to the activity's risk level.
Last modified 8 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 7 August 2026

The Social Principles state that appropriate explanations should be given in suitable cases, such as how the AI data is obtained and used. Also, to allow people to understand the proposal of the AI and make informed decisions, open dialogue may be required regarding the use, adoption and operation of AI.

Last modified 29 June 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.

User transparency in Latvia

Law on the Artificial Intelligence Centre provides for the establishment of the Artificial Intelligence Centre. The Centre’s consist of a council with nine members (including representatives from ministries, universities, and the private sector), a director acting as the executive body is currently being sought, and a secretariat to be provided by the State Agency for Digital Development.

Last modified 14 July 2025

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 7 August 2025

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 23 July 2025

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.

User transparency in Malta

Malta’s National Framework highlights the importance of fostering transparency in AI development. The guidance document highlights that when AI systems pose significant consequences to individuals’ lives, a higher level of transparency must be upheld. Transparency about the use and impact of an AI prediction or decision is essential when the impact of such an AI prediction or decision is greater. Organisations are expected to clearly inform users about any potential limitations or risks associated with their AI systems that may adversely impact them.

Malta has not introduced specific national transparency obligations beyond those established under the EU AI Act.

Last modified 24 July 2025

Laws specifically addressing AI have not been introduced in Mauritius yet. However, the Data Protection Act 2017 provides that every controller or processor shall ensure that personal data are processed in a transparent manner in relation to any data subject.

The principles of transparency identified in the Blueprint emphasise that information will be collected once with the citizen’s consent, used responsibly, and protected with the highest privacy and security standards. Citizens will always retain transparency and control over how their personal data is used. Information will flow securely through the ‘whole-of-Government’ ensuring that forms are pre-filled with verified data to simplify user interactions.

The Blueprint further provides that the Government of Mauritius will undertake a comprehensive update of its data protection and privacy laws to strengthen trust in the digital environment. This includes:

  • Updating of the Data Protection Act 2017 to be realigned with the European Union General Data Protection Regulation (GDPR).
  • The enactment of regulations relating to data protection officers and e-privacy to cater for the protection of data processed through electronic communications networks;
  • The Freedom of Information Act to cater for access to public information; and
  • The revision of the constitutional right to privacy to cater for data protection and freedom of information.
Last modified 6 July 2026

Laws specifically addressing AI have not been introduced in Mexico yet.

Last modified 4 July 2026

Laws specifically addressing AI have not been introduced in Morocco yet, so there are no specific AI transparency requirements.

Last modified 24 June 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 23 July 2025

Laws specifically addressing AI have not been introduced in New Zealand yet, so there are no specific AI transparency requirements. However, the OPC AI Guidance highlights the importance of transparency when using AI tools in order to mitigate the risk of breaching Information Privacy Principle 3 of the Privacy Act. The AI Guidance for Business provides a transparency checklist for businesses to disclose their AI use. Additionally, the Privacy Amendment Act 2025 introduced Information Privacy Principle 3A (IPP 3A), which came into effect on 1 May 2026 and requires agencies that collect personal information indirectly (i.e., from a source other than the individual concerned) to inform the individual of that collection, unless an exception applies. While not AI-specific, IPP 3A enhances transparency obligations relevant to AI systems that collect or process personal information from third-party sources.

Last modified 8 July 2026

A standalone AI law has not yet been enacted in Nigeria, so there are no AI-specific statutory transparency requirements. The Internet Code of Practice, 2026 includes general obligations regarding transparency in the deployment of AI-enabled services by NCC licensees.

Last modified 2 July 2026

The content on User transparency in the European Union applies in Norway.

Last modified 5 August 2026

The AI Regulation expressly establishes user transparency requirements for high-risk AI systems. Developers and/or implementers must provide users with prior, clear and simple information on the purpose, main functionalities and types of decisions that the AI system may make.

Where relevant, transparency mechanisms may include visible labelling to inform users that a product, service or generated content operates on the basis of AI. Where an AI system makes decisions that impact human rights, affected users must be provided with an explanation of the results in accessible language.

Last modified 23 June 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 23 July 2025

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 21 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 25 July 2025

The PDPL establishes general transparency obligations for personal data processing, including clear notice to data subjects regarding purposes of processing and disclosures, and data subject rights mechanisms, including deletion requests.

SDAIA guidance further recommends implementing mechanisms to ensure explainability of decisions and user notification when generative AI is used.

Last modified 19 June 2026

Laws specifically addressing AI have not yet been introduced in Singapore. 

Explainability and transparency constitute one of the guiding principles in the Model Framework. It suggests specific practices such as:

  • providing general information on whether AI is used in products and/or services;
  • disclosing the manner in which an AI decision may affect an individual consumer; and
  • considering the information needs of consumers as they go through the journey of interacting with AI.

The AI Guidelines state that, where an AI system is deployed to provide recommendations, predictions or decisions based on personal data, the organisation must comply with the consent and notification obligations under the PDPA, unless exceptions apply.

The Transparency Guidelines for Generative AI Chatbots set out how generative AI chatbot deployers can provide meaningful transparency to consumers.

The Principles recommend providing explanations regarding:

  • what data is used to make AI / data analytics-driven decisions;
  • how the data affects such decisions; and
  • the potential consequences of such decisions.
Last modified 4 August 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.

User transparency in the Slovak Republic

The draft law reinforces transparency obligations by incorporating and enforcing the transparency requirements contained in the EU AI Act. Regulatory authorities are empowered to oversee compliance with these obligations and investigate complaints from affected individuals.

Furthermore, the draft law introduces a specific obligation in the Slovak Data Protection Act requiring deployers of certain high-risk AI systems to inform individuals that they are subject to the use of such systems where the EU AI Act so requires.

Transparency is promoted through publication requirements. Decisions adopted by the Office for Digital Integrity under the draft law should be published on the authority's website, thereby increasing public visibility regarding enforcement activities and regulatory expectations.

Last modified 27 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 20 July 2026

Laws specifically addressing AI have not been introduced in South Africa, so there are no AI-specific transparency requirements.

Last modified 5 August 2026

Certain notification, labelling and/or explanation obligations are required for high-impact AI and generative AI, as discussed in the High-Risk Uses and Controls on Generative AI sections.

Last modified 5 August 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 22 July 2026

Article 50 of the EU AI Act sets out transparency obligations for providers and deployers of certain AI systems, including the following:

  • Providers of AI systems must ensure that natural persons using an AI system must be informed that they are interacting with an AI system unless this is obvious to the natural person (this obligation excludes AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences).
  • Providers of AI systems must ensure that the synthetic outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipulated (excluding AI systems authorised by law to detect, prevent, investigate or prosecute criminal offences) and must process data in accordance with other relevant EU laws.
  • Deployers of emotion recognition or biometric categorisation systems must inform the affected natural persons.
  • Deployers of AI systems that generate or manipulate image, audio or video content constituting deep fakes must disclose that the content has been artificially generated or manipulated.
Last modified 30 July 2026

At present, the Draft AI Law Principles (2025) and the Generative AI Guideline (2024) do not expressly impose user transparency obligations.

Last modified 4 July 2026

Laws specifically addressing AI have not been enacted in Türkiye yet. On the other hand, novel amendments made to the Advertising Regulation require advertisements to clearly, understandably and distinguishably disclose the use of AI or other software where this may materially influence consumers’ economic behaviour, or where AI-generated digital characters that are indistinguishable from real persons are used.

Moreover, NAIS sets out an ‘AI Principle’ of ‘Transparency and Explainability’, as follows (page 61 of NAIS):

“Person(s) and organizations involved in the lifecycle of AI systems should ensure that the AI system is transparent and explainable in accordance with its context. People have the right to be informed of a decision that was made based on AI algorithms and to request explanatory information from public institutions and private sector organizations in such cases. It should be possible to explain to the end user and other stakeholders in non-technical terms and in plain language, why, how, where and for what purpose the decisions made based on automatic and algorithmic decisions, the data leading to said decisions and the information obtained from that data are used.”
Last modified 3 July 2026

There is no unified federal law or emirate level law in the UAE that has a primary focus on regulating AI (and therefore no binding obligations in relation to user transparency).

However, the AI Ethics Guide contains a principle of transparency which provides that:

  • Developers should build systems whose failures can be traced and diagnosed.
  • People should be told when significant decisions about them are being made by AI.
  • Within the limits of privacy and the preservation of intellectual property, those who deploy AI Systems should be transparent about the data and algorithms they use.
  • Responsible disclosures should be provided in a timely manner and provide reasonable justifications for AI Systems outcomes. This includes information that helps people understand outcomes, like key factors used in decision making.

The DIFC’s Data Protection Regulations also provide that AI Systems must be designed in accordance with the principle of transparency. In particular, AI Systems must ensure that processing of personal data is explainable to data subjects and other stakeholders in non-technical terms, with appropriate supporting evidence. There are also specific notice, evidence and information requirements imposed on Deployers or Operators in relation to applications and website services that employ AI Systems to process personal data.

Last modified 4 August 2025

The principle of appropriate transparency and explainability identified in the White Paper specifies that AI systems should be appropriately transparent and explainable, on the basis that transparency can increase public trust, which can be a significant driver of AI adoption. Separately, existing principles under e.g. the Data Protection Act 2018 and UK GDPR should be considered. 

Last modified 30 July 2026

In the context of AI, transparency may involve different types of disclosures, such as the use of a machine learning tool to make consequential decisions about consumers or the use of a chatbot to interact with consumers. The US does not currently have a federal law that specifically mandates transparency in AI systems. Some laws of general applicability, like broad consumer protection laws, may require disclosures about AI to avoid consumer deception. On the state and local level, however, a patchwork of laws has developed requiring transparency in different situations. For example:

  • California’s Generative AI: Training Data Transparency Act mandates disclosure of high-level details about the training data used in generative AI systems
  • California’s TFAIA requires large ‘frontier’ AI developers to publish transparency reports and annually update a public frontier AI safety framework describing how they assess and mitigate ‘catastrophic risk’, secure unreleased model weights, and respond to critical safety incidents
  • Utah’s AI Policy Act mandates verbal or written disclosure when consumers interact with generative AI in regulated service contexts
  • New York’s RAISE Act requires large developers to implement and publicly disclose a ‘safety and security protocol’ and report any ‘safety incident’ to mitigate risk
  • New York City’s Local Law 144 requires employers to notify candidates when automated employment decision tools are used, and to publish the results of bias audits

These efforts may reflect a growing consensus that transparency is key to responsible AI deployment, particularly in applications such as employment, healthcare, and consumer services. However, the scope and enforcement of transparency obligations vary significantly across jurisdictions, contributing to a fragmented compliance landscape.

Last modified 29 July 2026

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